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To Measure is to Know

TO MEASURE is TO KNOW.
• not by impressions, guesswork or intuition
• but with numbers, data, and accurate measurements.
Because, to measure is to know.

Northern Mysteries, Winter Dreams

This travel promotion was created for Finnair in 1989 to promote winter travel to the Baltic. From Helsinki, to Stockholm, to Leningrad and then above the Arctic Circle,

Yuri’s Night, Ithaca, New York

A musical tribute to Yuri Gagarin, the first man in space, created for theatrical performance on Yuri’s night, April 12, at Ithaca’s Science Cabaret. The event included presentations from space scientists in a cabaret setting.

Lofty Estimates

Middle school students use a giant protractor in the field, learning how trigonometry helps surveyors determine the height of a building that is far away. The students help each other to use a tape measure and a trig table that they call “that tangent thing”, to make their calculations.