{"id":2,"date":"2010-06-13T16:39:07","date_gmt":"2010-06-13T16:39:07","guid":{"rendered":"http:\/\/localhost:8888\/wordpress\/?page_id=2"},"modified":"2012-02-07T01:21:44","modified_gmt":"2012-02-07T01:21:44","slug":"about","status":"publish","type":"page","link":"https:\/\/www.electronranch.com\/?page_id=2","title":{"rendered":"About Us"},"content":{"rendered":"

Professional Independent Video Production since 1971.<\/strong><\/p>\n

In 1969, the EIAJ-1 video format standardized portable video and revolutionized the industry.\u00a0 It was black and white, and ran on reel-to-reel \u00bd\u201d videotape.<\/p>\n

We know this because we used it. \u00a0 And every year since, the gear has become better, easier to use, and at last, cheaper. \u00a0 But it isn\u2019t about the equipment.\u00a0 It\u2019s about telling a compelling story.<\/p>\n

We\u2019ve worked on huge screens and tiny screens.\u00a0 Broadcast and non-broadcast video, projection for theatrical productions, installations, DVDs, and websites.<\/p>\n

We speak science.\u00a0 We speak non-fiction video.\u00a0 We speak documentary filmmaking.\u00a0 We can bring the outside world to the classroom; and the classroom to the outside world.<\/p>\n

We have experience, lots of it. \u00a0 We\u2019ve learned that knowing the reason for making a video, and who the audience is, is enough to design and produce a custom program.<\/p>\n